Our Services
Recruitment
Find the best talent to drive your business.
TopReps™ Academy
Make your best reps event better via professional sales training.
Sales personnel evaluation
Know if your sales personnel have the right stuff.
Sales Automation
Have one of our top notched sales pros bring your team to the next level.
The TopReps™ difference
01
Our wealth of sales knowledge
At TopReps™ we have a solid grasp of all the job profils related to sales and marketing. The reason why that you staff have at one time or another already occupied these positions. We specialize in sales and marketing. This is the only thing we do, day in and day out.
02
Our Propietary Tools
Over the years, we have built a complete tool chest of sales and marketing solutions to help automate any commercial team. We also have in-depth knowledge of the most popular off-the-shelf commercial support applications (i.e. CRM, emailing, SEO/SEM, etc.) and are able to help you choose the right application for your team.
03
Tailored to Your Needs
TopReps™ knows that all industries and companies are unique. Before getting to know your business we do our homework and all our services are specifically adapted to your profile and needs. Our motto is simple: listen – learn – propose – act.
04
One Stop Shop
We know that businesses don’t want to waste time dealing with several suppliers for employee evaluation, search, and training services. In this respect, TopReps™ is unique. Furthermore, our approach to creating lasting partnerships is resolutely modern and the tools we use are nothing short of world-class.
CLIENTS
YEARS IN BUSINESS
PARTNERSHIPS CREATED
Recruitment services
Much more than a B to B sales recruitment firm, Top Reps offer cutting-edge employee profiling, screening and short-listing services. We will make sure to find the “neddle in the haystack” the first time around. Other search related services:
- Detailed job descriptions or partnership profiles
- Hiring of high-performing sales and marketing personnel
- Payscale studies, remuneration programs, employee loyalty programs, and performance evaluation analyses
- Building of sales networks (i.e., agents, distributors, online and offline retailers)
- Supplier searches
- Customer identification, qualification, and recruitment services
TopReps™ Academy
Sales training is a natural complement to other Topreps services. Even if your current sales staff don’t all have the right stuff, we will bring them up to par. Investing in sales training has a high ROI and far outweighs the cost of a rehire.Topreps Academy offers
The following services:
- Online or in-class training
- Group or individual coaching
- Train the trainer
- Role-playing, sales simulations, and quizzes
- Standardized or personalized training themes
- In-house production of training material (e.g., sales manuals, policy books, sales practices, and procedures)
Employee evaluation
We offer complete sales and marketing employee performance evaluations based on observed benchmarking of high-performance individuals. Our end result is to assure you that all your team members are contributing at optimal levels and that the team as a whole is functioning as well oiled machine.
Are services include:
- Job description vs. task performance
- KPI analysis
- Strengths and weaknesses evaluation
- Psychometrics and sales ability testing
- Employee performance benchmarking interviews
Coaching
Hiring the services of one of our “part-time” senior sales and marketing coaches to shadow your team or to mentor your sales manager is a garanteed investment in sales sales return.
They all possess advanced sales management skills and tools and will transfer their “best practice solutions” to your team members. Our services can be deployed on a short, mid, or long-term basis.
Are services include:
- A kick-off meeting with company management in order to pinpoint priority projects and pain points
- A 360-degree sales and marketing analysis
- Individual interviews with each team member
- Presentation of the coaching plan (including targets and measuring tools)
- An agreed-upon in-house and online coaching schedule (min./max. hours per week)
- Detailed billing and monthly progress report
Sales Automation
By integrating CRM systems, automated sequences, and intelligent chatbots, we help teams focus on what truly matters: building relationships and closing deals. The result? Time savings, improved conversion rates, and more responsive customer service—without compromising on quality.
Some of our tools are offered free of charge as part of our engagements, while others are sold at fair prices with no copyright restrictions.
- Selection of Sales Software (CRM)
- Contracts and agreements
- AI solutions
- Pre-programmed sales campaigns
- Email sequences
- Automatic lead qualification
About Us
TopReps is a division of Sermacom Inc., a leading communications and sales/marketing consulting firm located in Quebec, Canada and founded in 1994.
We are sales and marketing “scientists” routed in the real-world. We have evolved from our traditional commercial techniques to the digital age and have mastered a new set of tools and approaches to help our customer be the best salespeople and marketers in their respective fields.
TopReps is a sister company to Stratcor, one of the most important industrial sales consultancy companies in Eastern Canada. Over the years, both these companies have built a talent pool of highly competent and results-driven individuals who all have proven track records in various fields. We bring this team of industry experts into various mandates for both recurring and new industrial , distribution and institutional customers.
We have been creating strategic business partnerships for 25 years.
Transparancy is one of our most precious core values
Itemized quotes
As no two projects are alike, we evaluate all mandates individually and provide you with a detailed proposal based on your specific needs. Bulk pricing is also available for repeat customers.
Flexible payment terms
We are used to working with 3rd party financial partners and will adapt to their payment terms. We also offer split-payment terms on lengthy mandates.
No hidden costs
Our hourly billing comes with detailed, easy-to-understand invoices. Third-party costs—like job boards or testing—are listed separately. As long as the agreed terms are followed, there are no surprise fees. Any additional charges are always discussed and approved in advance.
The TopReps™ promise
We’re dedicated to delivering results. We don’t stop until the job is done and our clients are fully satisfied with the outcome.
Request an appointment
Got a project in mind or sales goals to reach? Let’s talk!
Contact us today and discover how TopReps can accelerate your growth.
Use our Calendly link to book a free appointment today.

